Senior, Marketing-focused Leadership

Our team is deliberately made up of ex-CMOs, brand owners, insight experts, data scientists and developers.

We’re on a mission to help brand owners more effectively and efficiently understand how people interact with their brand.

The 7 major Global languages which we survey in, are spoken in 185 out of 195 UN recognized countries, giving TransgressiveX a Total Global Coverage by Language of 94.87%.

Get to know us

Nadim Sadek, CEO, TransgressiveX

Nadim Sadek CEO Nadim Sadek on LinkedIn

Founder & Head, Sadek Wynberg Research; Global CEO, Millward Brown Qualitative; Worldwide Commercial & Strategy Director, Research International; Founder of Mobius-winning Inish Turk Beg brand

Carol Reay, Chairman, TransgressiveX

Carol Reay Chairman Carol Reay on LinkedIn

Global CMO Odgers Berndtson. CEO Great Ormond Street Children’s Charity. Deputy Chair Grey Worldwide. CEO Mellors Reay & Partners.

Jim Brennan, CRO & Managing Director, TransgressiveX

Jim Brennan CRO & Managing Director Jim Brennan on LinkedIn

Global Marketing Leadership, Unilever; Experience in EU, EMEA & LatAm; Category expertise in Personal Care & Foods

Crispian Hotson, CFO, TransgressiveX

Crispian Hotson CFO Crispian Hotson on LinkedIn

Founder Shareholder and Director of Virgin Pulse, Shareholder and CEO of Ryan international plc. Cambridge University MA Natural Science) and Stanford University (MBA)

Iain Hamilton, Client Service Director, TransgressiveX

Iain Hamilton Client Service Director Iain Hamilton on LinkedIn

Marketing Director Kimberly-Clark Europe; Managing Director Dylon Mayborn PLC; Managing Director Spotless UK

Annie Catchpole, Head of Customer Success, TransgressiveX

Annie Catchpole Head of Customer Success Annie Catchpole on LinkedIn

Director at Scorpio Partnership (Aon), a wealth management consultancy focused on customer engagement, thought leadership and strategy.

Pete Harvey, Head of Machine Sciences, TransgressiveX

Pete Harvey Head of Machine Sciences Pete Harvey on LinkedIn

Management Consultant, Ernst & Young Advisory; experience in Growth Strategy and Digital Transformation; published physicist.

Michael Coden, Marketing Director, TransgressiveX

Michael Coden Marketing Director Michael Coden on LinkedIn

Global Marketing, Unilever; Brand Development, Communications and Lifestyle Marketing Specialist. Experience working across North America, Europe, Australia & Africa

Sarah Snudden, Head of Human Sciences, TransgressiveX

Sarah Snudden Head of Human Sciences Sarah Snudden on LinkedIn

Experienced insight enthusiast for brand and new product innovation. Consumer insights leadership at Keurig Dr Pepper, Seventh Generation, and Clorox. Graduate level work in behavioral economics and statistical modeling.

Brooke Dobson, President, The Americas, TransgressiveX

Brooke Dobson President, The Americas Brooke Dobson on LinkedIn

VP for a Global Marketing Research Agency, leading accounts such as The Coca-Cola Company, Keurig Dr Pepper, and Samsung; Extensive methodological and analytical experience; Extensive global and industry experience; Innovation leader

Brittany Pinney, President, The Americas, TransgressiveX

Brittany Pinney President, The Americas Brittany Pinney on LinkedIn

Brand strategy and insights leader. Former Vice President at a global market research company with career long partnerships including clients like The Coca-Cola Company. Specialises in designing research that gets to the heart of brand strategy. Expertise in all sub-regions of the world and cross sectors.

Tyson McKeown, Sentiment Acquisition Director, TransgressiveX

Tyson McKeown Sentiment Acquisition Director Tyson McKeown on LinkedIn

Customer Services and Outsourcing lead for WPP in Africa, Head of Research Operations for Africa, Meditteranean & Middle East at Kantar TNS, CRM Consultant at IBM

Simon Dutka, IT Director, TransgressiveX

Simon Dutka IT Director Simon Dutka on LinkedIn

Expert in geospatial data science, network analysis, server and database migrations. Led Stack Development and IT infrastructure for the Department of Infrastructure, Australia.

George Andraos, IT Support Executive, TransgressiveX

George Andraos IT Support Executive

IT Specialist & AV expert. Global Video Conferencing administrator.

Jeremy Lai Hong, Data Scientist, AI Team, TransgressiveX

Jeremy Lai Hong Data Scientist, AI Team Jeremy Lai Hong on LinkedIn

Machine-Learning specialist and Data Scientist. Previously working as AI Specialist in Data Science at Absa Bank. 

Atif Muhammad, Data Scientist, AI Team, TransgressiveX

Atif Muhammad Data Scientist, AI Team Atif Muhammad on LinkedIn

Machine-Learning specialist and Data Scientist. Previously working as AI Specialist in Data Science at Absa Bank. 

Nic Milicevic, Developer, TransgressiveX

Nic Milicevic Developer

Chief architect and developer. Co-founder of Bitsmiths.

Steven Van Niekerk, Developer, TransgressiveX

Steven Van Niekerk Developer

Chief architect and developer. Co-founder of Bitsmiths.

Dave Kroukamp, Developer, TransgressiveX

Dave Kroukamp Developer

Full Stack Engineer. Previously at Dariel; one of Johannesburg’s top software engineering agencies

Caspar Lessing, Systems Architect, TransgressiveX

Caspar Lessing Systems Architect

Systems Architect and Consultant

Carl Sandrock, Developer & Specialist, TransgressiveX

Carl Sandrock Developer & Specialist Carl Sandrock on LinkedIn

Senior Lecturer at The University of Pretoria

St. John Russell, Developer, TransgressiveX

St. John Russell Developer

Kay Mavuso, Developer & Coordinator, TransgressiveX

Kay Mavuso Developer & Coordinator Kay Mavuso on LinkedIn

Developer, resource coordinator and bookkeeper.

Sagaran Naidoo, MD, TX Data Hub, TransgressiveX

Sagaran Naidoo MD, TX Data Hub Sagaran Naidoo on LinkedIn

CEO, DataTech Solutions; MD I&S Transdata

Kavir Haripersad, Director of TX Data Hub, TransgressiveX

Kavir Haripersad Director of TX Data Hub Kavir Haripersad on LinkedIn

Yasteel Singh, Senior Data Scientist, TX Data Hub, TransgressiveX

Yasteel Singh Senior Data Scientist, TX Data Hub

Avni Balalee, Data Scientist, TX Data Hub, TransgressiveX

Avni Balalee Data Scientist, TX Data Hub Avni Balalee on LinkedIn

Nelisiwe Nkosi, Trainee Analyst, TX Data Hub, TransgressiveX

Nelisiwe Nkosi Trainee Analyst, TX Data Hub

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Are you interested in a career in marketing technology? We are looking for brand-focused, research-literate people to join our Marketing and Technology teams.

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