The senior leadership of TX has had global experience as Management CEOs, Marketing CMOs, Client-side Heads of Insight, and in establishing global project efficiency hubs. This breadth has fertilised the thinking behind the creation of The Brand eXchange Power System, designed to provide commercially actionable, better marketing through forensic brand guidance.

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TX, 96 Kensington High St
London W8 4SG, UK

Carol Reay


CMO Odgers Berndtson
CEO, Great Ormond Street Hospital
Deputy Chairman, Grey London
Founder & MD Mellors Reay Advertising

Nadim Sadek

CEO +447785262187

CEO Inishturkbeg Ventures,
Worldwide Commercial & Strategy Director, Research International
Global Leader, Millward Brown Qualitative Network
Founder & Head, Sadek Wynberg Research

Andrew Wish

COO +447796948381

Global Top 10 Client Accounts Director, TNS
CEO, Research International Africa
CEO, Astra-Zeneca, South Africa

Iain Hamilton

Client Service Director +447887800043

MD, Mayborn Group PLC
CMO, Kimberly-Clark Europe

John Blake

Client Service Director +447554006945

MD & Head of Consumer Division, Research International
Global Insight Director at Bacardi, Cadbury’s, Kraft, Avis

Chris King

Client Service Director +447860404764

CEO, KB49 Advertising
Global Account Director, Grey Worldwide
Brand Manager, Procter & Gamble

Miriam Rustam

Client Service Director

CEO, Eye 2 Eye
MD, Research International Indonesia

Sagaran Naidoo

MD, The eXchange Hub for Project Delivery

CEO, Asara IT and Data
MD, I&S Transdata
Manager of Information Services, Research International

David Drew

Brand Acquisition, Management & Disposal +447718535536

Co-founder, Friends Reunited
Private Equity Entrepreneur

Caroline McNally

Client Service Director +1.650.580.6822

Partner and Co-founder, Global Brand Works; VP Marketing, Yodlee; Director Brand Strategy, BlackRock; CMO, Solidus Networks; EVP Global Brand Management, Visa International

Hollis Shoor

Client Service Director 6507736185

Head of Global Client Insights at BlackRock, Head of US iShares Market Research, Client Service Director at Research International and Penn, Schoen & Berland)

Shannon Riordan

Client Service Director +1.415.999.2403

Partner and Co-founder, Global Brand Works; Marketing Consultant, Yodlee, Inc.; Associate Producer, The Hot Flashes; VP Brand and Advertising, BlackRock; VP Marketing, Solidus Networks Inc.; Director, Global Brand Management, Visa International

Geographic scope