April, 2017

tx april2

TX April Newsletter

The Spring has arrived in Europe and with it lots of positive developments!

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Jenner’s Ad: Not all bad news for PepsiCo.

There’s been so much chat about Pepsi…but has there been enough reflection about it? It wasn’t all bad for the […]

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‘Brand Scotland’ would enjoy a big boost after independence

Scotland may see its global recognition increase if it splits from the UK

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Falling Flat?

Pepsi’s most recent – and now withdrawn – ad has been subject to widespread ridicule that has seen it labelled ‘tone deaf’.

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